Still from MXU’s published Jake Paul After Party event film

Project case / Miami / Official post-fight event / Co-Production, Hospitality & Media

# Jake Paul Official Post-Fight Event

Jake Paul Official Post-Fight Event.

PROJECT RECORD

**Market / date**
Miami / Official post-fight event

**MXU role**
Co-production, hospitality ownership, venue production, guest and talent curation, sponsor activation execution, and media and content support

**Engines**
Experiences & The Circuit / Partnerships & Campaigns / Media & Original IP

THE OBJECTIVE

## START WITH THE ROLE.

Translate the energy surrounding the fight into an official post-fight environment designed for hospitality, relationship building, partner visibility, talent, and media.

01

## Strategy

- Build the event experience around hospitality and guest flow.
- Integrate existing partners and sponsor activations into the venue environment.
- Coordinate talent, guests, production, and media alongside CSE Entertainment and Jake Paul’s team.

02

## Execution

- Co-produced the official event.
- Owned hospitality and venue-production responsibilities.
- Helped execute guest curation, talent, sponsor activations, and media.
- Produced a documented event film and photography archive.

DOCUMENTED RESULTS

## WHAT HAPPENED.

- 01
  An official post-fight environment connecting Jake Paul’s business, talent, partner, and media ecosystem through one coordinated live experience.

MXU co-produced Jake Paul’s official post-fight event following the Anthony Joshua fight, working with CSE Entertainment and Jake Paul’s team to build the hospitality, venue, activation, talent, and media environment around the night.

PROJECT MEDIA

## THE MOMENT IN MOTION.

Published by MXU on YouTube. Select play to watch the documented event film without leaving the case study.

[Watch on YouTube](https://www.youtube.com/watch?v=HH3I3wqGNbY)

Play film

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START A PROJECT

## Bring MXU the audience, cultural moment, or commercial objective. We’ll build the right combination of strategy, talent, experience, media, and execution around it.

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