Miami Art Week 2025 / Art · Bitcoin · Web3 · Cultural Programming

ART, DIGITAL CULTURE, AND A ROOM WITH A POINT OF VIEW.

Bitcoin Bubba × BitBasel

PROJECT MEDIA / 2 FILMS

SEE THE
ROOM MOVE.

An 83-second recap from the Bitcoin Bubba BitBasel program during Miami Art Week.

Bitcoin Bubba × BitBasel project recap / 1:23An 83-second recap from the Bitcoin Bubba BitBasel program during Miami Art Week.
Bitcoin Bubba × BitBasel vertical recap / 0:25A 25-second vertical cut from the Bitcoin Bubba BitBasel program.

PROJECT RECORD

Market / date
Miami Art Week / 2025
MXU role
Artist activation, cultural partnerships, programming, brand and event integration, and collaboration development
Parent record
Miami Art Week 2025

THE OBJECTIVE

MAKE THE
FORMAT LEGIBLE.

Support an artist-centered Miami Art Week presence across BitBasel and broader cultural programming while making the role of art, digital culture, and collaboration clear.

MXU supported Bitcoin artist Bitcoin Bubba across Miami Art Week, including BitBasel and broader cultural programming. His Art Week presence included his signature three-Bitcoin piece, later displayed at the Sagamore Hotel, alongside a collaborative activation connecting Bitcoin Bubba with ArtLanta.

01

Strategy

  • Center the program on Bitcoin Bubba’s artistic point of view while creating clear cultural touchpoints during Miami Art Week.
  • Connect artist activation, cultural partnerships, programming, brand and event integration, and collaboration development without overstating the public record.
02

Execution

  • Supported Bitcoin Bubba across BitBasel and broader Miami Art Week cultural programming.
  • Developed a collaborative activation connecting Bitcoin Bubba with ArtLanta.

DOCUMENTED RESULTS

PROOF
ON RECORD.

  1. 01

    Documented placement of the signature three-Bitcoin piece at the Sagamore Hotel following Miami Art Week.

  2. 02

    An 83-second recap and a 25-second vertical cut preserve the available visual record of the program.

KEEP EXPLORING

Bring MXU the audience, cultural moment, or commercial objective. We’ll build the right combination of strategy, talent, experience, media, and execution around it.