Portfolio entry / Miami / Cultural & Special Event
New Year’s at The Moore
New Year’s at The Moore.
PROJECT RECORD
- Market / date
- Miami
- MXU role
- Hospitality partner, media partner, guest-experience support, and event documentation
- Engines
- Experiences & The Circuit / Media & Original IP
THE OBJECTIVE
START WITH
THE ROLE.
Support an intimate New Year’s environment through hospitality, guest experience, and event documentation.
01
Strategy
- Bring hospitality, media partnership, and guest-experience support together in a focused event role.
02
Execution
- MXU supported the event as a hospitality and media partner, contributing to the guest environment and documenting the experience.
DOCUMENTED RESULTS
WHAT
HAPPENED.
- 01
A documented cultural event supported through hospitality, guest experience, media partnership, and event documentation.
Hospitality and media support for an intimate New Year’s experience at The Moore in Miami.
PROJECT MEDIA
FROM THE
DAY ITSELF.
A curated set of authentic MXU photo stills from New Year’s at The Moore. Images document the fieldwork and complement the published activation film where available.
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